The honest answer is simple: it depends on the job.
A half-day photoshoot for one outdoor product is very different from a three-day backcountry hunt, a full brand campaign, or an expedition that calls for travel, hiking, weather planning, and extra gear.
Commercial outdoor photography pricing is often based on a few main things: how long the shoot takes, where it happens, how hard the location is to reach, how many finished photos are needed, and how the images will be used.
A simple local shoot may cost far less than a multi-day job in rough country. Travel, lodging, permits, guides, extra crew, and special gear can also add to the cost.
Another big part of pricing is usage.
A few photos used on a small company's website are not the same as a full set of images used in national ads, billboards, product packaging, or a large paid campaign.
The best thing a brand can do is be clear from the start.
What are you trying to sell? Where will the photos be used? How many products need to be shown? How long should the content last?
A good outdoor photographer should help you sort through those questions and build a shoot that fits your real needs.
The cheapest shoot is not always the best deal.
A strong photo library can feed your website, social media, ads, emails, sales material, and product launches for months.
That is the better way to think about cost.